Nothing charges $100 more for a three-driver Headphone (1) Pro aimed at studios
Nothing's Headphone (1) Pro puts three drivers in each ear cup, including an xMEMS silicon treble driver, at $399, or $100 more than the standard model. The company pitches it at recording studios, though its own brand chief expects people to buy it for their commute.
Reality
- Evidence45
- Adoption
- Not scored
- Hype gap+25
- Incentives70
- Confidence50
The $349.99 over-ear ships with twist-off cushions, an IPX4 rating and, BGR reports, a battery that meets the EU's coming replaceable-battery rule. Replacement cushion kits list at $49.99 after a $9.99 intro price.
Reality
- Evidence55
- Adoption
- Not scored
- Hype gap+15
- Incentives55
- Confidence60
Apple's second headphone brand has shipped an IPX4 over-ear whose cushions twist off and swap, about $200 below AirPods Max, while Beats Studio Pro takes a permanent cut to $299.99 that Amazon already beat.
Perspective Coverage
5 publishers
- Builder
- Builder 8%
- Operator
- Operator 80%
- Investor
- Investor 12%
Reality
- Evidence62
- Adoption
- Not scored
- Hype gap+12
- Incentives40
- Confidence64
The Beats 360 puts the part that wears out on a twist-off mount
Ear cups twist off and the headband pad clips in, so the pieces that soak up sweat are pieces an owner can change. MobileSyrup's reviewer found the swap so easy that a bystander pulled a cup off by hand.
Reality
- Evidence45
- Adoption
- Not scored
- Hype gap+15
- Incentives60
- Confidence40
Apple's Beats VP says the 360 was built for a different purpose than the Studio Pro
Oliver Schusser said the Beats 360 came out of watching how people live with headphones all day, and the specification follows that brief at 295.4 grams, with cushions you can machine wash and IPX4 water resistance.
Reality
- Evidence58
- Adoption15
- Hype gap+22
- Incentives62
- Confidence57