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RuPay

India's domestic card network, operated by NPCI, issuing debit, credit and prepaid cards accepted across Indian acceptance infrastructure.

Current stories

productConfirmed8 publishers

Apple's fee terms keep India's biggest card issuers out of the Apple Pay launch

Apple Pay launched in India on Axis Bank Visa and Mastercard credit cards only, with Apple reportedly seeking a fee of about 20 basis points per transaction. How far it spreads now depends on bank negotiations and on acquirers enabling terminals one at a time.

Perspective Coverage

8 publishers
Builder
Builder 9%
Operator
Operator 57%
Investor
Investor 34%

Reality

Evidence58
Adoption25
Hype gap+15
Incentives65
Confidence60
investConfirmed10 publishers

Apple Pay opens in India with Axis Bank as its only card issuer

Apple Pay went live in India on 30 September, and at launch the only cards users can add are Axis Bank's Visa and Mastercard credit cards. Until another bank signs up, every Apple Pay purchase in the country runs on an Axis credit card, whatever the merchant or processor.

Perspective Coverage

10 publishers
Builder
Builder 22%
Operator
Operator 40%
Investor
Investor 38%

Reality

Evidence78
Adoption15
Hype gap+15
Incentives70
Confidence76
buildOne report1 publisher

Merchants absorb 0.4% on UPI baskets above Rs 2,000 from October 15

NPCI's new merchant discount rate caps at Rs 300 above Rs 75,000, exempts UPI AutoPay and charges fuel and utilities a flat Rs 5. Checkout cost in India now depends on category and funding instrument as much as on ticket size.

Reality

Evidence70
Adoption
Not scored
Hype gap+8
Incentives55
Confidence66
investConfirmed3 publishers

India's new UPI fee set at 0.4%, will hit just 4% of merchant transactions, Finance Ministry says

NPCI has put a price on India's larger UPI merchant payments from October 15, and by the Finance Ministry's own estimate the 0.4% charge touches only 4% of merchant transactions. Person-to-person transfers stay free.

Perspective Coverage

3 publishers
Builder
Builder 18%
Operator
Operator 54%
Investor
Investor 28%

Reality

Evidence72
Adoption85
Hype gap+20
Incentives65
Confidence70
investOne report1 publisher

India's UPI fee lands on the 4% of merchant payments that carry two-thirds of the value

The regime announced on September 15 ends zero-MDR on UPI after more than six years. The rate has not been notified, and the 0.4% figure in circulation would collect about four times what the rail costs to run.

Reality

Evidence58
Adoption38
Hype gap+22
Incentives72
Confidence48