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WWF

International conservation NGO founded in 1961 and based in Gland, Switzerland, working to protect wildlife and habitats through a network of national offices.

Known aliases

  • World Wide Fund for Nature
  • World Wildlife Foundation
  • World Wildlife Fund
  • WWF Norway
  • WWF-UK

Current stories

scienceOne report1 publisher

Nature urges COP17 to value biodiversity as its 2030 habitat and funding targets slip

Nature argues that the 30x30 habitat target and the $30 billion conservation pledge are off course as COP17 opens on 19 October. The habitat half is less settled than the money, because a 14 October study suggests official figures may undercount protected land.

Publishers:nature.com

Reality

Evidence58
Adoption
Not scored
Hype gap−5
Incentives
Not scored
Confidence55
scienceConfirmed3 publishers

Indonesia releases eight orangutans rescued from Borneo fires into a protected reserve

Indonesian authorities and the YIARI foundation released eight orangutans into a protected forest in West Kalimantan after rescuing them from fires on Borneo. Rescuers call the relocation a necessary step once a habitat is no longer safe.

Publishers:afp.com bbc.co.uk gulfnews.com phys.org scmp.com straitstimes.com

Perspective Coverage

6 publishers
Builder
Builder 4%
Operator
Operator 80%
Investor
Investor 16%

Reality

Evidence62
Adoption
Not scored
Hype gap0
Incentives
Not scored
Confidence70
scienceOne report1 publisher

Living Planet Index's 73% decline averages monitored populations that lean toward protected areas

WWF's 2026 Living Planet Index puts the average decline in monitored wildlife populations since 1970 at 73%. Researchers who work with the data say many more populations go uncounted and that sampling bias could push the figure either way.

Publishers:phys.org

Reality

Evidence50
Adoption
Not scored
Hype gap
Not scored
Incentives
Not scored
Confidence55
scienceOne report1 publisher

Rescuers pull dozens of orangutans hurt by burns and smoke out of Indonesia's fires

Indonesian conservation groups and authorities have rescued dozens of orangutans suffering burns and smoke inhalation from fires in Sumatra and Borneo. An IUCN warning in CNA's version of the AFP report puts the exposure much wider, with fires burning in habitat that holds 52 per cent of Borneo's orangutans.

Reality

Evidence60
Adoption
Not scored
Hype gap+5
Incentives
Not scored
Confidence58
scienceOne report1 publisher

Green turtle recovery shows how slowly protection pays off in a species that breeds at 20

WWF's Living Planet Report finds a 73% average decline in monitored wildlife populations over 53 years, though about half are stable or growing. Green turtles are among them, after decades of protection in a species that takes 20 years to mature.

Reality

Evidence55
Adoption
Not scored
Hype gap+10
Incentives40
Confidence60
scienceOne report1 publisher

Climate anger, hope and compassion barely moved donations when the money was the participant's own

More than 2,000 people in Norway and Poland read stories written to make them angry, compassionate or hopeful about climate change, then got the chance to hand over the 200 kroner or 20 zloty they had just been paid.

Publishers:phys.org

Reality

Evidence45
Adoption20
Hype gap+12
Incentives65
Confidence48